Mark Blomeley

If you haven’t read ‘Rich Dad, Poor Dad’ by Robert Kiyosaki yet, then this book is a must and should be the next book you read. Why? Honestly this is the best book for getting a true understanding of financial independence and personal financial management that I have read.

One of the primary concepts that Robert introduces into the book is the cash flow quadrant and this is want I want to discuss and interpret for you today, because it gives you an enormous perspective about where your finances are at now and what you need to do to gain financial independence. Here is what the Quadrant looks like:

When you get out of school/university and you begin to earn money, there are generally two options for you, that is you become an employee (getting a job) or you become self employed (you buy yourself a job). So you begin your career on the left side of the quadrant, in other words you trade your time for money and therefore everything you are earning is active income.

If you think about it at any stage if you are unable to work for a long period of time or you simply choose not to work then your income stops completely. Financial independence is therefore gained through passive income with the two options there being to be a business owner or an investor, i.e. gaining cash flow through the right side of the quadrant. Therefore if you don’t work you still get paid. Sounds good doesn’t it? I bet I have your attention now : ).

The big question is how do you move yourself into the right side of the quadrant? Ok, first of all you have the option of becoming a business owner, ok so you have to start a business right? Well yes you can do that, but chances are you become a statistic, believe me I’m walking talking proof of this. There is a massive difference between being a business owner and being self employed. Being a business owner means your business runs COMPLETELY without you, if you go away from your business for 12 months then you business would still be going if you’re a business owner. If not you’re self employed.

You’ll have to excuse my bluntness in this post but I really want to demonstrate true financial independence. Unfortunately the fact of the matter is that 85% of small businesses close within 5 years, in other words well over 85% of small business owners are self employed, not business owners. If you want to become a business owner then realistically you are looking at years and years of hard work. 

The other option is to become an investor and this is the way that Robert became financially independent. Ultimately this too takes quite a long time because you need to take a percentage of your active income and invest it into property, shares, businesses etc to the point that you can replace your active income. (By the way the house you own and you live in is not an investment because ultimately it’s not giving you any cash flow.)

Let me give you an example, if you consider a house/unit that you have rented or are renting at the moment, perhaps you are paying $300 per week for a unit that is worth $400,000 (this is not unrealistic at all in Australian property terms at the moment). Perhaps you are earning $52,000 per year, in other words in this scenario you would have to own (and own outright) $1,333,333 worth of real estate to replace your existing income. Ouch!

I certainly didn’t want to scare you with this post but rather to provoke you to really assess where you spend your money and where you spend your time and potentially give you some perspective into Kiyosaki’s Cashflow Quadrant. Additionally this is one reason why the home based business industry is a growing industry, because when you really think about it the Cashflow Quadrant makes sense and it is scary particularly when you take into account our ageing population, tight property markets and increasing cost of living.

If you do a research on both Robert Kiyosaki and Donald Trump, they are strong supporters of the home based business industry because it is the most realistically way a majority of people can become “Business Owners”. I don’t want this post to be about the home business industry (or personal franchising as Kiyosaki refers to it as) however to open your mind to opportunities when they do present themselves in relation to thinking in terms of the cashflow quadrant. 

If you have any questions in relation to the Cashflow Quandrant or Rich Dad, Poor Dad, please feel free to leave them below, or to get some information about moving into the Right side of the Quadrant stop by Click Here.

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I’ve actually been reading an interesting book that I’ve had for a while but never actually read because of its weird title, i.e. The Piano on the Beach. I’ll be upfront and honest; I find it very difficult to relate or prescribe to some of the fluffy, overly sentimental and somewhat tacky images that the home business and leaders industry put together, and the front cover of this book is no exception. However the perspective that the author comes from in this book definitely resinates with me and a majority of people who have gone to university.

One of the themes that I wanted to discuss today is that of action or inaction for that matter. I particularly feel that this relates to business, sales and prospecting in general, as these are the activities that business owners tend to either avoid or not spend enough time on. I was actually just discussing this with a few people on facebook just this week so I thought this was quite timely.

In a way this post is a little bit related to my previous post ‘What to Learn for Internet Marketing Beginners’, however this is more general about inaction or action for that matter. Tony Robbins often says that we make decisions out of avoiding pain or out of pleasure, and within this book this is one area that is discussed.  If you really think about this, it is very true, just spend some time reflecting on your decisions and you will generally see that there is a pain avoidance factor or to experience pleasure associated with your decisions.

When you reflect upon your decisions in relation to making phone calls to prospects, following up leads etc, these are always, ALWAYS related to fear. That is of course if you are 100% happy with you income, situation etc, which very few people actually are. Generally the success of your business is always related to your ability to pick up that 300kg hand set, because no matter what business is about relationships. Let’s face it; the only thing that makes the handset that heavy is your imagination and everything that comes flooding through your mind prior to picking it up.

My belief is that while you may be able to make some phone calls, the fact is you precondition yourself to a certain amount of exposure to Fear. What do I mean by that? I mean that you realise that you need to pick up the phone to make a certain income that you are comfortable with, however at some point you believe that you have had too much exposure to fear so you stop calling or avoid picking up the phone.

What does this mean? This means that you are cheating yourself out of making it your best every month/week/day in terms of achieving sales. The best sales people in the world aren’t the ones with the slickest presentation or the most sales education, they are the people who overcome their fears, overcome their comfort zone and continue to push through and ultimately make more calls and receive more no’s than anyone. Ultimately you can go to as many seminars as you like or get as much education but nothing is going to be better to prepare for making sales than actually going out and trying to make them.

So always keep your goals in mind and then go like the wind to taking action and overcoming your fears. Don’t avoid your fears, overcome them and push through your comfort zone.

Suck at Sales? Make sure you check out the 7 Step Sales System for Explosive Growth on the top right of the page.

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Affiliate programs, downlines, recruiting, retailing, systems, I could go one! The home business industry is plagued with endless terms, catch phrases, promises and more failures than successes.

The problem that so many people forget is that the home business industry is about building relationships with people. When you get started within this industry it is extremely easy to build out of desperation and emotions and get in the mindset of exposing the business and getting people in.

You may have some success but I guarantee that if your mindset is set like this then you are going to hit a stumbling block at some stage. Because you are so emotionally driven each turn down is going to be a kick in the guts and its going to feel like your heart is been ripped out of your chest.

Additionally if you are too focused on your own success and not on the success of others it is going to show through in everything you do, including the way you present yourself to potential prospects and it’s not going to attract the people you want to attract either.

The answer to overcoming this phenomenon is to truly focus on delivering value to others and helping others. My personal belief is that if you truly care about the success of others and helping others to achieve their own goals then you will be successful, no matter if it’s in the home business industry or any other business.

If you are serious about your home business then you will commit to your own education and making yourself more valuable to your target market. By becoming more valuable you instantly become more attractive to your potential target market.

It ultimately comes back to the law of give and receive, if you commit to giving your value then you will receive the benefits from that in the future. It wasn’t until that I realised this that success was possible.

Click here to find out about my mentor program.

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Ok, so i’ve had a few questions about the free mentoring program that I’m running at the moment so thought i would do a blog post to clear this up!

I have been running various internet marketing programs for the last 6 months and the problem that a lot of customers were facing was the abililty to implement everything that I have been teaching. Therefore instead of run another group program, I want to get down and dirty and pull a few select people’s businesses apart and totally overhaul them.

That means that I’m going to look at blog set ups, sales funnel marketing, traffic generation strategies, etc etc. Whatever it takes to get your business moving online.

I’m limiting this to 10 people at the absolute max. So far I’ve had a massive number of people apply for this program, so I’m looking at running information webinars on a daily basis (I’ll contact you when you are registered) until we kick this program off in a couple of weeks. To register for this program and for more information go to http://www.markblomeley.com/mentor.php.

I look forward to working with you soon.

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If you are one of the many people who are into internet marketing nowadays, then you must know that marketing affiliate programs online is one of the best ways to add more revenue for your business. Even if you are not a website owner, you can still earn money by being an affiliate. There are so many affiliate programs that are offered today, but the tricky part is finding the right one that will suit you.

Choosing from the many affiliate programs that are offered today is difficult especially if you are new in the business. But if you know what to look for, you can certainly find one that will suit you and earn lots of commissions. If you make the wrong choice in picking an affiliate program, it could be bad for your business.

One of the key points to remember is to choose an affiliate program that has a high demand. Find a program that is already tested to be a success. It is very risky to venture into unknown ground and try new niches. With the power of the internet, it is easy to find out what product sells, and what doesn’t. You can also consider a program that you are interested in. Once you are interested in a product, you yourself won’t have a hard time promoting it. Or you can pick something you have experience at. So, the best choice is to choose a product that is very popular in the market, and something you are also familiar with or something that is of great interest to you. This way, you will find it easy to promote your product and at the same time, you can enjoy what you are doing.

Let’s take the health and fitness niche as a sample. This area is of high demand and covers a very wide market and it can be narrowed down to a specific area. For example, there are exercise machines, weight loss, fitness programs, food supplements, anti-aging products and many more and you can narrow it down to, lose 5 pounds a week, or getting rid of tummy fat, or how to get rid of acne, etc. Let’s say you yourself have had weight problems and you have overcome that. You can give a lot of information about it, you can promote different products, you can give guidelines, etc. People appreciate it if you put a “personal touch” to your business and they are bound to buy the products that you promote.

There are a lot of things to consider before choosing an affiliate program. It is beneficial if you study and familiarize yourself first with an affiliate program before picking one.

For more tips and information that will be a big help in choosing the perfect affiliate program to market check out the free sales funnel training series by entering your details below and we will rush this to you by e-mail.

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