24 February 2010 ~ 0 Comments

Robert Kiyosaki: The Cash Flow Quadrant Interpreted

If you haven’t read ‘Rich Dad, Poor Dad’ by Robert Kiyosaki yet, then this book is a must and should be the next book you read. Why? Honestly this is the best book for getting a true understanding of financial independence and personal financial management that I have read.

One of the primary concepts that Robert introduces into the book is the cash flow quadrant and this is want I want to discuss and interpret for you today, because it gives you an enormous perspective about where your finances are at now and what you need to do to gain financial independence. Here is what the Quadrant looks like:

 

E

Employee

 

B

Business Owner

 

S

Self Employed

 

I

Investor

When you get out of school/university and you begin to earn money, there are generally two options for you, that is you become an employee (getting a job) or you become self employed (you buy yourself a job). So you begin your career on the left side of the quadrant, in other words you trade your time for money and therefore everything you are earning is active income.

If you think about it at any stage if you are unable to work for a long period of time or you simply choose not to work then your income stops completely. Financial independence is therefore gained through passive income with the two options there being to be a business owner or an investor, i.e. gaining cash flow through the right side of the quadrant. Therefore if you don’t work you still get paid. Sounds good doesn’t it? I bet I have your attention now : ).

The big question is how do you move yourself into the right side of the quadrant? Ok, first of all you have the option of becoming a business owner, ok so you have to start a business right? Well yes you can do that, but chances are you become a statistic, believe me I’m walking talking proof of this. There is a massive difference between being a business owner and being self employed. Being a business owner means your business runs COMPLETELY without you, if you go away from your business for 12 months then you business would still be going if you’re a business owner. If not you’re self employed.

You’ll have to excuse my bluntness in this post but I really want to demonstrate true financial independence. Unfortunately the fact of the matter is that 85% of small businesses close within 5 years, in other words well over 85% of small business owners are self employed, not business owners. If you want to become a business owner then realistically you are looking at years and years of hard work. 

The other option is to become an investor and this is the way that Robert became financially independent. Ultimately this too takes quite a long time because you need to take a percentage of your active income and invest it into property, shares, businesses etc to the point that you can replace your active income. (By the way the house you own and you live in is not an investment because ultimately it’s not giving you any cash flow.)

Let me give you an example, if you consider a house/unit that you have rented or are renting at the moment, perhaps you are paying $300 per week for a unit that is worth $400,000 (this is not unrealistic at all in Australian property terms at the moment). Perhaps you are earning $52,000 per year, in other words in this scenario you would have to own (and own outright) $1,333,333 worth of real estate to replace your existing income. Ouch!

I certainly didn’t want to scare you with this post but rather to provoke you to really assess where you spend your money and where you spend your time and potentially give you some perspective into Kiyosaki’s Cashflow Quadrant. Additionally this is one reason why the home based business industry is a growing industry, because when you really think about it the Cashflow Quadrant makes sense and it is scary particularly when you take into account our ageing population, tight property markets and increasing cost of living.

If you do a research on both Robert Kiyosaki and Donald Trump, they are strong supporters of the home based business industry because it is the most realistically way a majority of people can become “Business Owners”. I don’t want this post to be about the home business industry (or personal franchising as Kiyosaki refers to it as) however to open your mind to opportunities when they do present themselves in relation to thinking in terms of the cashflow quadrant. 

 

If you have any questions in relation to the Cashflow Quandrant or Rich Dad, Poor Dad, please feel free to leave them below, or to get some information about moving into the Right side of the Quadrant stop by Click Here.

 

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07 October 2009 ~ 0 Comments

It’s a relationships business…

Affiliate programs, downlines, recruiting, retailing, systems, I could go one! The home business industry is plagued with endless terms, catch phrases, promises and more failures than successes.

The problem that so many people forget is that the home business industry is about building relationships with people. When you get started within this industry it is extremely easy to build out of desperation and emotions and get in the mindset of exposing the business and getting people in.

You may have some success but I guarantee that if your mindset is set like this then you are going to hit a stumbling block at some stage. Because you are so emotionally driven each turn down is going to be a kick in the guts and its going to feel like your heart is been ripped out of your chest.

Additionally if you are too focused on your own success and not on the success of others it is going to show through in everything you do, including the way you present yourself to potential prospects and it’s not going to attract the people you want to attract either.

The answer to overcoming this phenomenon is to truly focus on delivering value to others and helping others. My personal belief is that if you truly care about the success of others and helping others to achieve their own goals then you will be successful, no matter if it’s in the home business industry or any other business.

If you are serious about your home business then you will commit to your own education and making yourself more valuable to your target market. By becoming more valuable you instantly become more attractive to your potential target market.

It ultimately comes back to the law of give and receive, if you commit to giving your value then you will receive the benefits from that in the future. It wasn’t until that I realised this that success was possible.

Click here to find out about my mentor program.

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24 September 2009 ~ 0 Comments

What is attraction marketing?

One of the keys to effectively marketing online or network marketing is understanding and pursing attraction marketing to ensure your success. Attraction marketing is not about cold calling, prospecting or recruiting, attraction marketing is about drawing qualified leads to you, branding you as a leader and displaying the skills and qualities that is going to bring people into your business.

To learn more about attraction marketing go to http://markblomeley.com/struggling-in-mlm/.

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01 September 2009 ~ 0 Comments

Magnetic Sponsoring Reviewed

If you are in the network marketing industry then its highly likely that you’ve come across Mike Dillard’s magnetic sponsoring course. Now whether you have purchased this product or not, it has to be the leading internet marketing building product for network marketers currently on the market.

In terms of a tool for a network marketer, this has to almost be mandatory. Whenever I have a new business partner come on board and work with me this is the first tool that I recommend that the person buys. The reason for this is that Magnetic Sponsoring focuses on the change in mindset from a traditional network marketer to a network marketer using the internet to grow their business.

The primary principle of this training is to change from a prospector into an attraction marketer, from a person building out of desperation, into a true industry leader. When Magnetic Sponsoring talks about these key elements it hits home very true to what a potential leader within the industry truly needs to do.

Obviously Mike has a lot of other tools as well (ultimately all of which I’m more than happy to recommend), hence Magnetic Sponsoring is truly just a starting point. Ultimately if you are going to be successful with building your network marketing business online then it truly requries a knowledge of internet marketing principles, so the thing that Magnetic Sponsoring probably could highlight a little better it would be the training required to build an internet network marketing business.

However, in saying that this Magnetic Sponsoring is an absolutely must. If you haven’t purchased it yet make sure you click here to get Magnetic Sponsoring.

Also make sure you check out my internet business kick start or business overhual program by going to http://www.markblomeley.com/kickstart.php.

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